Category: E-Books » Video Training → Lynda - LinkedIn Essential Training (repost)

In LinkedIn Essential Training, author Richard Colback explains how to network and engage with contacts and businesses using LinkedIn, the world's largest social network for professionals. The course covers building a profile, providing and receiving recommendations, and managing groups. Also included are tutorials on maximizing employment and recruitment searches and extending a business's online presence.

Topics include:

Joining LinkedIn
Building and managing a profile
Connecting with contacts
Selecting an appropriate network approach
Sending and receiving invitations and messages
Growing a network
Gaining insight on connections using network statistics
Managing a group
Seeking employment opportunities
Recruiting employees
Promoting a company's brand and services
Sharing information using applications
Keeping a profile relevant



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